Sunday, March 30, 2008

Doing Dilbert - from Doodle to Domination - 2/08

Dilbert cartoons reside on every cubical wall in every office in the country, if not the world, and Jeanette Smith is the one responsible for putting them there!

This February Jeanette, formerly of United Media/United Feature Syndicate, will be at CNW to discuss how she took Dilbert out from under the radar and transformed the strip into a global mega brand. Jeanette now runs a consulting firm in Seattle which specializes in licensing for creative cartoonists and artists, with clients such as John McPherson creator of Close to Home and Tom Wilson, Ziggy cartoonist.

Jeanette will also discuss how to think beyond the box of traditional cartoon venues and explore new avenues for your work. She will explore the principles of branding, marketing, and licensing, as they apply to cartoons. You can take these proven techniques and leveraging tactics and apply then to your own projects. Jeanette is animated, engaging, knowledgeable and chock-full of exactly the kind of experience (and unquie stories) that makes this meeting THE one that you won't want to miss!

The meeting will be at the Art Institute of Seattle's north campus, in room 503. Be sure to enter through the doors at main entrance, on the corner of Alaskan Way and Vine. Things will get started at 6PM and street parking is free at that time. See you there and bring something to jot down some notes, it's going to be GOOD!

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